Can we hold a meeting or event over the SECO dates?
SECO International welcomes the opportunity for exhibitors to engage with SECO 2026 attendees, internal teams, and key opinion leaders in optometry through independently planned events such as meetings, focus groups, or sales training sessions. These events are directly related to internal operations or event participation. To support a cohesive experience for all attendees, these events…
Read MoreWhat is the Move-In Schedule?
Tuesday, February 24 8:00 AM – 5:00 PM Targeted Move-In Wednesday, February 25 8:00 AM – 5:00 PM Exhibitor Move-In Thursday, February 26 8:00 AM – 5:00 PM Exhibitor Move-In
Read MoreWhat are the exhibit hall dates and times?
Friday, February 27 9:30AM – 5:00PM Saturday, February 28 9:30AM – 4:00PM
Read MoreWhen do we need to dismantle our exhibit?
Saturday, February 28 4:00PM – 10:00PM Sunday, March 1 8:00AM – 12:00PM The Exhibit Hall closes at 4:00PM on Saturday, February 28. Shepard Exposition Services will immediately begin returning cardboard and plastic empties to booths and finally crates are returned. This process takes approximately 4 hours and is usually complete by 8:00PM. All Carriers must…
Read MoreHow many exhibit hall passes are included?
Show badges are required for all booth personnel and will be printed onsite and available for pick-up in the Registration Area. Exhibitors are allotted five (5) complimentary exhibit personnel badges per 10×10 booth space (100 sq. ft.). Note: Badges may only be ordered once the booth fee is paid in full.
Read MoreMay I invite a guest to the exhibit hall?
YES! We encourage it. Offer your customers complimentary access to the SECO 2026 Exhibit Hall by providing them with a SECO discount code to use while registering at attendseco.com/register. Look for a future email from SECO containing the discount code.
Read MoreWhat is the address for the Georgia World Congress Center?
SECO 2026 will be held in Hall A of the Georgia World Congress Center (GWCC), located at 285 Andrew Young International Blvd., Atlanta, GA 30313.
Read MoreWhat is the dress code?
Business Casual. Please keep in mind the Exhibit Hall and session rooms do tend to get cool. Come prepared.
Read MoreWhat is WiFi pricing in the Exhibit Hall?
All orders for network, telephone & WiFi must be ordered through CCLD, the official provider of these services for the GWCC. Information on ordering can be found in the GWCC section, under CCLD, in the Exhibitor Service Manual. Discounted rates are available 21 calendar days prior to the first day of show opening. Complimentary WiFi…
Read MoreWhen will the Exhibitor Service Manuals be available?
The Exhibitor Service Manual was distributed to contracted exhibitors in September 2025. If you have any questions or issues accessing the manual, please reach out to Grayson Lutz at glutz@secostaff.com.
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