Exhibit Hall Specials
Attendees tell us their main reason for coming to SECO is the opportunity to see the latest products, learn about state-of-the-art treatments, and experience the newest technologies, strategies, and innovations to keep their practices thriving. Below are company-submitted Exhibit Hall Specials, New Product or Technology Launches, as well as any Events (social gatherings, hands-on demonstrations, celebrity appearances) being hosted in exhbitors' booths.
Book Launch at SECO 2026
Meet Dr. Steele at SECO International 2026!
"We're Not Selling, We're Winning" by Dr. Kurt T. Steele
What if the secret to building a multi-million-dollar practice isn't chasing patients—it's making your team so happy they become your competitive advantage? Dr. Steele transformed his struggling $280,000 practice into a thriving multi-million dollar business working just 3.2 days a week, using his proven "Courage + Data + Faith" framework for building practices that thrive for generations.
Friday, February 27
📍 Weave Booth (#745)
🕐 10:00–11:30 AM & 4:00–5:00 PM
📘 First 100 books complimentary courtesy of Weave
Saturday, February 28
📍 Buzz Lounge
🕐 10:00 AM–12:00 PM
🎓 Students receive a complimentary copy with their student ID