SECO International · 365 Days a Year
SECO 365
For Industry Partners & Sponsors

Year-Round Sponsorship Opportunities

Reach the optometric profession every day of the year. SECO’s 365 program connects sponsors to a network of more than 65,000 eye care professionals through four programs: SECO University, SECO Webinars, Eye to Eye Education Destination and the SECO Annual Congress in Atlanta. Mix and match channels to build a package that meets your sales and marketing objectives.

SECO 2027 Annual Congress

March 3 to 7, 2027 · Atlanta

SECO’s flagship event at the Georgia World Congress Center in Atlanta. Reach thousands of optometric professionals through Optometry’s Marketplace™ exhibit space, symposium presentations, networking events, or Annual Congress brand alignment.

Eye to Eye Las Vegas

September 15 to 20, 2026 · Las Vegas

This event is located in Las Vegas gathering co-hosted with AFOS. Connect with eye care professionals through exhibit space, sponsorships, and event activations built for a compressed, high-engagement schedule.

SECO University

24/7 · 365 Days a Year

SECO’s year-round online learning platform. Reach optometric professionals through certificates, courses, modules, microsites, and the SECO App, with sponsorship placement available at the page, program, or course level.

SECO Webinars

Year Round Opportunities

Reach engaged audiences through the Saturday CE broadcast and the wider OD and NAO webinar program. Title, Joint, and General Recognition sponsorships available.

SECO Stats & Reach Audience At A Glance
25,398
Members
56,698
Active Contacts
65K+
Digital Reach
10.5K+
Social Followers

Why Sponsor

Connect with an engaged audience of decision-makers across every touchpoint SECO offers, from the Annual Congress to year-round digital education.

365 Cadence

  • Year-round Webinars
  • Annual Congress
  • SECO University
  • SECO Webinars
SECO + AFOS Eye to Eye 2026 September 15 to 20, 2026 · Las Vegas, Nevada
SECO 2027 March 3 to 7, 2027 · Atlanta, Georgia
01

SECO University

The online destination for eye care education. Sponsor placements range from a single course or module up to title-sponsoring a full certificate program or hosting a branded microsite.

  • Home Page Banner
  • Branded Microsite with your content
  • Certificate Program (8 total)
  • Job Board
  • Module or Discipline (Myopia, Dry Eye, …)
  • Common Pages (VOA · Profile · Course Finder)
  • Specific Course Sponsorship
  • SECO App
Annual Website Reach Source · 2023 Full-Year Totals
Unique Visitors
221,263
distinct individuals over 12 months
Number of Visits
1.34M
1,340,188 total sessions
Page Views
5.62M
5,617,604 pages served
02

SECO Webinars

Live online education across the year. Three sponsorship paths give brands the option to title the flagship Saturday CE event, share visibility as a joint sponsor, or run a network-wide general recognition campaign.

Joint

Saturday CE Joint Sponsor

  • Named Co-Supporter on all marketing materials
  • 4 email blasts
  • 8 social media posts
  • Listing on attendseco.com, secouniversity.com, nao.org
  • Advertising on the registration page
  • One 20-minute presentation
  • Post-event opt-in attendee list
General

General Webinar Recognition

  • Website recognition
  • Facebook network & social media
  • Email touchpoints & reminders
  • Registration page & confirmation email
  • Presenter email-footer & social badges
  • Text-message touchpoints
  • SECO App visibility
Webinar Performance Averages Per Webinar Type
OD Webinars
Registrations628
Live Attendance517
Conversion82%
NAO Webinars
Registrations592
Live Attendance317
Conversion53.5%
SECO Webinars

Title, Joint, or General Recognition sponsorship for the Saturday CE broadcast and the OD & NAO webinar series.

Inquire About Webinars
03

SECO Annual Congress

The flagship event, five days of education and Optometry’s Marketplace™ at the Georgia World Congress Center. Sponsors customize a footprint across recognition, the exhibit hall, symposiums, networking, and visual or digital takeovers.

01

Recognition

Signage, program listings, and tiered partner benefits across the show.

02

Exhibit Hall

Your booth in Optometry’s Marketplace™, home to every major brand.

03

Symposium Series

Breakfast, lunch, and dinner symposiums. Your platform, your audience.

04

Networking Events

Title sponsor the Friday or Saturday Night Party, or build your own activation in partnership with SECO.

05

Visual Display

Wraps, signage, and out of home placements across the GWCC and partner hotels.

06

Website · Email · Social · Video

Pre-show and on-site digital coverage targeting registered & prospective attendees.

Breakdown of Attendance · SECO 2026
4,473 total attendees, excl. exhibitors
  • Optometrists / MDs2,983
  • Allied Healthcare Professionals1,077
  • Students335
  • Press & Others78

AHP includes opticians, technicians & practice administrators.

68%
Owner / Manager
38%
Decision Makers
55%
Influence Decisions
Top Reasons for Attending SECO
  • 57%Knowledge, skills & networking
  • 47%Optometry’s Marketplace exhibit hall
  • 39%Atlanta as the location
  • 28%In-person, face-to-face meetings
  • 17%Networking events & parties
  • 25%All of the above

Type of Practice

Where They Work
Independent practice
62%
Corporate / superstore
7%
OD / MD group practice
10%
Educational institution
13%
Indep. affiliated w/ chain
9%
Hospital, clinic, HMO
1%

Role of Attendee

Who They Are
Owner
47%
Manager
21%
Employee
10%
Buyer
11%
Decision Maker
10%
Other
1%
365

days a year, your brand stays in front of the people who specify and decide, online, on stage, and on the floor, turning awareness into a clinical decision back home.

SECO 365 · For Industry Partners & Sponsors

Build Your 365 Sponsorship Package

Mix and match channels across the SECO Annual Congress, Eye to Eye Las Vegas, SECO University, and SECO Webinars. The exhibits team will work with you to align placements to your goals and budget.

Email exhibits@secostaff.com

Attendance & Results Disclaimer. Reach, attendance and other statistics referenced in this Prospectus reflect historical results from prior SECO programs and are provided solely for reference. SECO International makes no representation or guarantee, express or implied, regarding future audience composition, lead generation, sales results, or return on investment for the SECO 2027 program or any future event. Sponsor fees are not contingent upon achieving any specific attendance threshold.