March 3 to 7, 2027 Atlanta, Georgia Georgia World Congress Center
SECO 2027
For Exhibitors & Industry Partners

Sponsorship Opportunities

SECO International, headquartered in Atlanta, Georgia, is a not-for-profit association founded in 1923 with members in 13 southeastern states and international affiliates across the UK, Colombia, South Africa, Trinidad & Tobago, and Costa Rica. SECO is widely acknowledged as one of the largest optometric educational providers in the profession, delivering year-round online learning through SECO University and the SECO annual meeting.

01 · Audience

National & International Reach

Promoted to a national and international audience of more than 65,000 eye care professionals across all 50 states and abroad.

02 · Education

World-Class Programming

Expansive learning for optometrists, technicians, opticians, paraoptometrics and practice administrators.

03 · Marketplace

Optometry’s Marketplace™

A diverse exhibit hall where top brands showcase the solutions and innovations shaping the future of eye care.

Audience

Reaching the profession at every level.

SECO is one of the largest optometric educational events in the U.S., promoted to a national and international audience of more than 65,000 eye care professionals. While rooted in 13 member states and 6 affiliate organizations, SECO’s influence spans well beyond the Southeast, reaching doctors, technicians, opticians, and administrators across all 50 states and abroad through strategic marketing, media partnerships, and SECO University’s global subscriber base.

Who Attends SECO
  • Optometrists
  • Optometric Residents
  • Optometry Students
  • Opticians
  • Opticianry Students
  • Ophthalmologists
  • Ophthalmic Medical Personnel
  • Optometric Technicians
  • Paraoptometrics
  • Practice / Business Managers
Exhibit Space

Reserve your space.

Standard and Premium booth options. Corner positions add a flat fee. Contracts signed after 11:59 PM on April 30, 2026 reflect the space rates below.

Standard Booth
$36/ sq ft
Premium Booth
$37/ sq ft
Premium Corner Charge
+$300
Per Corner
Payment Schedule

Secure your booth with a deposit, balance due before the show.

Deposit25% due April 30, 2026, 11:59 PM
BalancePaid in full August 31, 2026, 11:59 PM
Booth Includes
  • 8′ high backwall & 3′ sidewall drape
  • Directory listing (online & print)
  • Exhibitor ID sign
  • Access to 100+ promotional add-ons
Reserve Your Space

Browse available booths and promotional opportunities in the sponsorship gallery.

Sponsorship & Advertising

Amplify your investment before, during & after the show.

Supporters customize their participation at SECO to align with sales and marketing objectives. Support opportunities can be chosen from the SECO Support Program, which includes the Exhibit Hall, Promotional Sponsorship, and Educational Grantor programs. Participation in the Exhibit Hall and Promotional Sponsorship areas will determine each sponsor’s support tier.

01 Branding

Amplify visibility by aligning with SECO 2027, the premier optometric event.

02 Digital

Maximize online presence with targeted digital marketing opportunities.

03 Event

Sponsor a SECO networking event with industry leaders & influencers.

04 Grants

Support optometric grants that empower aspiring professionals.

05 Hotel

Partner with SECO to enhance the hotel experience for attendees.

06 Interactive

Drive engagement through interactive activations and new technologies.

07 Presentations

Sponsor educational presentations that deliver insights and expertise.

Not for CE credit.
08 Print

Strategic print exposure reaching a targeted optometric audience.

09 Signage

Strategic signage throughout the GWCC and partner hotels.

SECO Partner Program

Increase tier support. Reach further.

Customize a sponsorship package to boost visibility, drive traffic to your booth, and show that you mean business before, during, and after the show. Overall support levels fall into six tiers. Select a tier below to view included benefits.

Tier 1

Title Partner

Investment Level $400,000+
  • OD Symposium EligibleEligible to present an OD-targeted symposium during SECO 2027.
  • Title LogoLogo presented in lock-up with the SECO 2027 logo where applicable.
  • Support BrandingRepresented in event promotion across print, digital, and signage.
  • Program Guide PlusListed first within exhibitor category listings, with logo on the exhibit hall floorplan in the official SECO Program.
  • Saturday Night Event16 tickets included.
  • OD Registrations8 complimentary OD attendee registrations.
  • 1st Space SelectionSelect in phase 1 of booth space selection for SECO 2028.
  • 1st Housing SelectionSelect in phase 1 of housing room selection for SECO 2028.
Tier 2

Presenting Partner

Investment Level $350,000 to $399,999
  • OD Symposium EligibleEligible to present an OD-targeted symposium during SECO 2027.
  • Support BrandingRepresented in event promotion across print, digital, and signage.
  • Program Guide PlusListed first within exhibitor category listings, with logo on the exhibit hall floorplan in the official SECO Program.
  • Saturday Night Event16 tickets included.
  • OD Registrations6 complimentary OD attendee registrations.
  • 2nd Space SelectionSelect in phase 2 of booth space selection for SECO 2028.
  • 2nd Housing SelectionSelect in phase 2 of housing room selection for SECO 2028.
Tier 3

Featured Partner

Investment Level $225,000 to $349,999
  • OD Symposium EligibleEligible to present an OD-targeted symposium during SECO 2027.
  • Support BrandingRepresented in event promotion across print, digital, and signage.
  • Program Guide PlusListed first within exhibitor category listings, with logo on the exhibit hall floorplan in the official SECO Program.
  • Saturday Night Event4 tickets included.
  • OD Registrations4 complimentary OD attendee registrations.
  • 3rd Space SelectionSelect in phase 3 of booth space selection for SECO 2028.
  • 3rd Housing SelectionSelect in phase 3 of housing room selection for SECO 2028.
Tier 4

Contributing Partner

Investment Level $100,000 to $224,999
  • Support BrandingRepresented in event promotion across print, digital, and signage.
  • Program Guide PlusListed first within exhibitor category listings, with logo on the exhibit hall floorplan in the official SECO Program.
  • Saturday Night Event4 tickets included.
  • OD Registrations2 complimentary OD attendee registrations.
  • 4th Space SelectionSelect in phase 4 of booth space selection for SECO 2028.
  • 4th Housing SelectionSelect in phase 4 of housing room selection for SECO 2028.
Tier 5

Promotional Partner

Investment Level $50,000 to $99,999
  • Support BrandingRepresented in event promotion across print, digital, and signage.
  • Program Guide PlusListed first within exhibitor category listings, with logo on the exhibit hall floorplan in the official SECO Program.
  • Saturday Night Event2 tickets included.
  • OD Registrations1 complimentary OD attendee registration.
  • 5th Space SelectionSelect in phase 5 of booth space selection for SECO 2028.
  • 5th Housing SelectionSelect in phase 5 of housing room selection for SECO 2028.

Tier 6 · Standard Support at investment levels under $50,000 provides standard recognition and exhibitor benefits. Contact the exhibits team for full details.

First Right of Refusal

Stay at your tier, keep your placement.

First right of refusal for promotional program items is awarded to supporters who remain at a consistent tier level from the previous year. Selections must be submitted by the July 31 deadline.

  1. Year-round promotional offerings can be reserved at any point throughout the year.
  2. Adjustments after July 31 result in loss of eligibility to select & reserve items.
Build Your Package

Talk with the SECO exhibits team to assemble a tier package aligned to your goals and budget.

Audience By The Numbers

Where exhibitors meet the people who decide.

A closer look at the audience walking the SECO floor: who they are, where they practice, what they buy, and how they got here. All figures drawn from SECO 2026 Registration Data and the Annual Impact survey.

Total Attendees
4,473

SECO 2026, ODs, AHPs & students.

Owner / Manager
68%

Hold the roles that control specifying decisions.

Buying Power
62%

Annual purchases above $75K per practice.

Practice Settings

Where They Work
Independent practice
62%
Educational institution
13%
OD / MD group practice
10%
Indep. affiliated w/ chain
9%
Corporate / superstore
7%
Hospital, clinic, HMO
1%

Annual Purchasing Power

Per Practice
$75,001 to $100,000
32%
$100,001+
30%
$50,001 to $75,000
10%
$30,001 to $50,000
9%
$10,001 to $30,000
1%
Unknown / N/A
18%

Role at the Practice

Who They Are
Owner
47%
Manager
21%
Buyer
11%
Decision Maker
10%
Employee
10%

How They Discover SECO

Top Channels
Attend every year
53%
Email from SECO
27%
Referral from a colleague
18%
Mailings from SECO
13%
Social media
13%
Optometry school
11%

Education Outcomes

99%
Level 3 Confidence

Reported highest confidence (5/5) in ability to apply course material.

4.3/5
Avg Satisfaction

Across content (4.4), lecturer (4.2) & format (4.4).

75%+

attendees expect what they learned at SECO to significantly affect how they practice, turning your booth conversation into a clinical decision back home.

Why Exhibit

Invest in the success of your business, and in the success of the profession.

2027 Location

Georgia World Congress CenterAtlanta, Georgia

Exhibit Hall Hours

  • Friday, March 59:30a to 5:00p
  • Saturday, March 69:30a to 4:00p
SECO 2027 · March 3 to 7 · Atlanta

Sponsor SECO 2027

Customize a sponsorship package to boost visibility, drive booth traffic, and align your brand with the largest gathering of eye care professionals in the Southeast.

Email exhibits@secostaff.com  ·  Call 770-451-8206

Attendance and Results Disclaimer. Attendance figures, demographic data, and other statistics referenced on this page reflect actual results from prior SECO International events and are provided solely for historical reference. SECO International makes no representation, warranty, or guarantee, express or implied, regarding attendance levels, audience composition, lead generation, sales results, or return on investment for the SECO 2027 or any future event. Exhibitor and sponsor fees are not contingent upon achieving any specific attendance threshold.