JANUARY 2020 eNewsletter

SECO 20/20 Expands Advanced Learning with Groundbreaking New Formats


Focused on providing learning for every office member, Sessions will provide actionable takeaways and business best practices

SECO 20/20, the world's leading annual conference providing the optometric profession outstanding educational opportunities since 1923, has enriched its already robust options for advanced learning. Launching at the 2020 conference, SECO will introduce diverse methods for idea sharing to support professionals to manage the changing landscape of clinical, technical, and administrative health care. These enhancements include the addition of new programs, new learning formats, and a strategic MedPro360 initiative in collaboration with the Allied Ophthalmic Professionals committees, SECO's commitment to world-class education continues to be the foundation for the annual meeting.

"It is important that we continue to grow and evolve as an organization to meet the needs of our profession, our doctors, and all professionals working in the practice," said Max Ernst, OD, President of SECO International, LLC. "We are proud of the caliber of education offered annually at SECO and we believe this next step will be instrumental in helping drive practices to the next level."


Advanced Learning Courses

80+ courses developed for technicians, opticians, paraoptometrics and office administrators. These Advanced Learning Courses will teach every member of an optometry office staff best practices for patient care, practice management, and business-related best practices.

Groundbreaking use of 3D Technology in the classroom

Optometric professionals will have the opportunity to learn and hear from world-renowned surgeon, Harvard's John Miller, M.D, the latest surgical techniques using high definition, 3-D surgical videos.

MedPRO360 Practice Management

34+ courses developed to deliver business intelligence and strategy resources for all eye care professionals. Led by optometric business gurus, the already sold out facilitated learning labs are designed to provide peer-to-peer sharing among office professionals.

Specs Buyer's Certificate Program

14+ hours of curated CE features interactive sessions on how to plan, purchase, promote and sell office frame inventory and drive marketing mix business decisions that will result in a profitable bottom line and loyal customers.

Allied Healthcare Professionals "New to the Office Series"

This new, 6+ hours series of sessions will focus on key topics including for Opticians and Technicians and Ocular Anatomy, Technician, Optical, and Front Desk. This content will best serve new office staff and will provide tools and takeaways for cross-training office team members for efficiency.

The VIP "Bring Your Team" Experience at SECO 20/20

Register five or more members of your team to attend SECO 20/20, and SECO will extend a variety of exclusive benefits including a discounted registration. For offer, details visit AttendSECO.com.


Packages are customizable to fit any budget. More information can be found at AttendSECO.com. For more information and to register for the world's largest continuing education conference for ophthalmic professionals set for March 4-8, 2020 in Atlanta, GA, visit AttendSECO.com.



Selina R. McGee, OD, FAAO, Diplomate, American Board of Optometry - Dr. McGee is the visionary founder of Precision Vision of Edmond, a boutique style practice that specializes in dry eye disease, specialty contact lenses, and aesthetics. She is also the co-founder of Precision Vision of Midwest City, an MD-OD practice specializing in premium IOL and cataract surgery. She earned her OD degree from Northeastern State University College of Optometry, graduating Summa Cum Laude. She is a member of the Oklahoma Association of Optometric Physicians and the American Optometric Association. 

Currently she serves as the President for the OAOP. She was named Young Optometrist of the year in 2012 by the OAOP. She has served on the Legislative Committee for the OAOP since 2006 and as co-chair of the SmartNet Governance Committee of the OAOP from 2011-2016. She serves on the board of advisors for the Oklahoma City Chamber of Commerce, as well as on the board of Edmond Beautiful and was a member of Edmond Leadership Class XXXII. She is a member in the Edmond Rotary Club. She is a member of the Voice for Change with the Oklahoma Women’s Coalition. She is also an adjunct faculty member of Northeastern State University College of Optometry. She was a member of the Class Leaders Council for NSUOCO and Leadership Optometry Class of 2008. She was the past district director of District V for the OAOP for years 2011-2014. The Edmond Chamber of Commerce recognized Precision Vision of Edmond as one of the top 3 businesses in Edmond in 2015. PV Edmond was also recognized by Invision Magazine as one of the top 10 Optical’s in America in 2016.


509 Intense Pulsed Light: IPL Ophthalmic Applications

124 Aesthetically Pleasing: Incorporating Oculoplastics Into Your Practice

134 Radiofrequency Radiation in Eyecare

601 The New You! A Hands-On Learning Lab for Optometric Aesthetics

602 Meibomian Gland Dysfunction Learning Lab



To address the new CE requirements related to Human Trafficking, SECO added a one hour course, 162 Human Trafficking and How to Protect its Victims, COPE: Public Health (PB), to the program at SECO 20/20 March 4-8, 2020 in Atlanta, GA.

Course Description:

Within this course we will learn about human trafficking, including the definition and the different types of human trafficking, i.e. sex trafficking versus labor trafficking and why this is a completely separate issue from human smuggling even though the two crimes are often linked; additionally we will discuss why human trafficking and human smuggling are often misidentified as the same. We will discuss the definition of human trafficking according to the International Labor Organization (ILO) and what that means to you. We will discuss how big human trafficking is within the US as well as on a global scale. We will learn why this crime has grown exponentially fast over the last three decades, and how much the projected growth patterns for this crime are forecasted to be over the next decade. In addition to the grand scale of human trafficking we will about who traffickers will typically target for potential victims and why. We will discuss what industries we are more prone to harbor victims of labor trafficking within the US, as well as what industries are prone to looking the other way when it comes to sex labor trafficking victims (according to the ILO). We will learn the indicators of both sex trafficking as well as labor trafficking and what to do if you think you spot a victim. We will also discuss what you can do to protect your own family from potentially becoming the victim of human trafficking, i.e. how to protect your children from becoming victims.

Course Objectives

  • Describe what human trafficking and how does it differ from human smuggling
  • List the difference between labor/sex trafficking III: Describe the key indicators of someone who is being trafficked.
  • List what to do if you spot a victim; how to report a potential case of human trafficking
  • What resources are available to victims.

To learn more about the 20/20 SECO education programs diverse mix of clinical, technical, and business content, please visit www.attendseco.com/education


See the latest optometric research and case reports from students, residents, faculty, and practicing optometrists at the SECO 20/20 Multimedia Poster Program.






Faculty Presenters


Schools Represented

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